Tom knew he had extremely high electric bills, and he knew his neighbors did, too. He had moved into his neighborhood around 2003, and so did most of his neighbors. All of the homes had been new and everyone had looked at each other's homes in the buying process. 

Tom knew that going solar would help him control his ever-increasing electric bills, and so he started exploring his solar options. His annual electric bill had been $2,400 and it was projected to reach $3,200! He knew something had to be done.

Unfortunately, after some research, Tom realized that the high upfront cost of buying a photovolataic system was much more than he wanted to spend. However, during his search, he had spoken with a solar installation company that told him about Sunrun and its solar power service plans. Tom was immediately impressed.  "Sunrun works out really well for people economically," Tom explained, "You don't have to spend $35,000 on a system.  With Sunrun, solar costs you less right now and at the end of your service agreement, you can buy the system out, and you'll spend less money." 

During his installation, Tom's neighbor, Jim, came over, curious about what was happening at Tom's house.  Tom explained that he was going solar with Sunrun.  Within 24 hours, Jim had signed up for Sunrun.  The next day, another neighbor - Richard - walked over to Tom's house.  Tom explained that renewable energy would help lock in rising electricity rates and add value to his home, and Richard was hooked.  He also signed up for Sunrun.

Soon after that, Tom became known around town as the solar guru.  Neighbors came to him to talk about their high power bills.  Others asked if Tom knew of any ways to make solar affordable.  One neighbor asked for a personal energy audit, another wanted to go solar for environmental reasons, and the other wanted advice on shaving their utility usage off the highest tiers.  Tom helped all of them, and all of them switched to Sunrun's solar power service.  

The solar word spread like wildfire and before he knew it, all six of his neighbors had switched to Sunrun.  Now, when they get together for neighborhood gatherings, poker nights, and block parties, they discuss their PV production.  Tom monitors the entire neighborhood's solar power generation and keeps track of each home's data. With Sunrun and Tom, their own personal solar patroller, the neighborhood can rest easy knowing that we're watching their systems.